“Never Quit”: Diane Hessan on Entrepreneurial Resilience
黛安黑森州旅程建设Communispace是第一批利用在线社区的公司为了产生市场研究，是一种非凡的，充满UPS，Downs和Plot Twists。她一直到了一个创业公司，一直到她在2011年销往omnicom的高度成功的公司。黛安在最近与我们分享了一些她的故事Summer Venture ProgramLunch and Learn.
Diane opened by expressing her appreciation for both the highs and the lows of entrepreneurship: “A lot of the fun of being an entrepreneur is the victory is so much sweeter when you’ve just really struggled.” She started Communispace with the idea that companies would want to build communities to connect employees who were geographically spread out, so they could share knowledge and best practices. Chase Manhattan Bank, one of her very first clients, expressed enthusiasm for the platform when she presented it to a conference of 200 Chase HR managers. But only 7 of these people signed up as users in the first week.
Diane的团队尝试了所有不同的东西让人们进入平台，但它拍了一个枢轴来制作它的工作。那么潜在客户，即将为其商店经理推出一个社区，而是在使用该平台上与客户联系进行市场研究 - 在Hallmark的情况下，妈妈们。这个想法点击了，当平台去过的时候，62人在短短3个小时内注册。从那里开始，增长很快。
这并不是说Diane的成功之路是一条直线。她描述了她的团队如何通过DOT Com泡沫爆发的危机来帮助驾驭公司，以及她如何在发现员工伪造客户合同和十大主要公社客户实际上并不是客户。基于所有这些经验，Diane与我们共同共同建议。
1. “Ask yourself if you were going to pivot… what might we become if we pivot?”Diane encouraged our entrepreneurs to remain open to pivots and to where they could potentially take their businesses.
2.“有一天。”Whenever Diane was dealing with a tough time or a sleepless night, she would tell herself “some day” to keep herself motivated by the thought of future success.
3. “You got to have people in your life who support you.”黛安加强了拥有支持你的朋友和家人的重要性，以及教练。
4.“寻找诗齐”。在任何地方开放，并询问人们所做的以及他们的想法。Diane首次达到她的首席技术官，最终将她的业务转变为Panera的百吉饼线。
5.“永远不要放弃”。Above all, Diane said the most critical factor that led to her success was never quitting.
谢谢Diane与夏季风险计划队列分享您的故事和建议！
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