快速的环境，见效慢
人们往往会联想初创企业与快节奏的环境。从以往的经验，我可以告诉你，这是真的。一个星期，你只可以坐在你的门，希望有人敲门。接下来，你努力平衡你的销售渠道非常紧迫同时运行四个项目。每个星期，我设置我不过需要得到完成什么样的目标，有些时候我所有的计划，只是自带轰然倒下，因为客户需要在三天内完成一个项目的时间。这些全动手甲板的情况来意外，你永远不会知道什么时候你需要拉一个通宵。
人们也往往to associate fast-paced environments with fast-results. However, this is not always the case. When you zoom out and look at the bigger picture, you’ll notice that the growth is not as steep as you think it is. No company transforms from a ten people WeWork space to having offices around the world overnight.
I am currently building a sales department for the start-up I’m working with and there are days where I need to constantly remind myself to look at the bigger picture. Essentially, sales is a game of numbers. One thousand prospects converts to one hundred leads, then, if lucky, maybe two deals. However, it is only a game of numbers when you have a system to play with. In a start-up, there is no foundation until you build it. Thus, while I am currently working with a potential client on a project, I have to remind myself that my goal isn’t to close the deal. My goal is to learn from the process and convert that into the foundation of a sales department. Having gone through days and nights of prospecting, I am hungry for a deal but I need to remind myself that if I can take this apart and find out how to get there, I’ll be able to get there all the time.